Fragrances - Avon - Outspoken by Fergie
Popular singer Fergie is launching her first fragrance OUTSPOKEN in cooperation with the house of Avon. The fragrance aims at strong and courageous women who are full of self-esteem and understanding. With Fergy, Avon managed to get the right person for partnership to place their product in the best possible way. Fergie is a singer, text writer and actress; capricious, feminine and mysterious woman. Fragrance Outspoken depicts her personality, sensuality and seductiveness and highlights complexness of every women that way. Top notes of the
perfume refresh us with frozen black currant, starfruit and wild saffron, standing in contrast with gentle aromas of the heart. Floral nuances of tuberose, jasmine and passionflower dance together in a passionate and sensual way, while seducing base notes of ebony, leather and vetiver. Inspiration for the flacon is connected with popular Fergie's wedding. She remembers to have seen a beautiful, luxurious, crystal vase which attracted her attention with its elegance. Result of the creation is connecting variety and contrasts. Diamond-shaped stopper crowns dark, glass curves of the flacon and achieves a more luxurious form. This precious and feminine flacon is available as 50 ml EDT, for about 28 EUR. Besides the fragrance Outspoken, the collection includes 150 ml perfumed body cream. The fragrance arrives on the market end May 2010
MULTI-PLATINUM ARTIST IS THE FACE OF ADVANCE TECHNIQUES
She's beautiful...She's bold...And she's the first-ever global celebrity spokesperson for Avon Advance Techniques, Avon's global hair care brand. Long known for her trendsetting style and gorgeous hair, Fergie is a perfect fit to represent the innovative range of hair care and styling products.
“I am so excited to be representing the Advance Techniques collection” says Fergie. “I have always loved experimenting with my hair – both with hair color and style. Since I am always trying new styles, it is really important for me to maintain the health of my hair so it looks its best at all times.”
With the Advance Techniques line, you will be able to transform dull, lifeless hair, into vibrantly shiny, healthy looking hair. Now women everywhere can have gorgeous tresses, just like Fergie.
“Any woman can use Advance Techniques... The brand is really about helping women look and feel their best. The hair care collection offers products for every hair type and the regimens are so easy to follow.”
The Advance Techniques line brings Avon's newest technological advancements in hair care to life with a complete line of shampoos, conditioners, treatments and stylers. Available in more than 100 countries, the Advance Techniques brand sells more than 250 products a minute globally.*
More about Fergie and Avon: Fergie is a global ambassador for the Avon Foundation for Women. She participated in the 2010 Avon Walk for Breast Cancer, which raised more than $6.4 million to advance access to care and breast cancer research. In partnership with Avon, she launched her first fragrance, “Outspoken by Fergie“ in 2010. In addition, she is one of the judges for “Avon Voices.“